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Backed by modern science and a 60-year history of innovation, Redken was the first brand to approach hair care from a scientific standpoint, and its PROTEIN + MOISTURE + ACIDIC pH equation still remains the fundamental foundation for healthy hair.
The brand has won multiple awards, and millions of hairdressers entrust and endorse it.
Redken is highly praised by fashion and beauty experts for its science-backed solutions, enabling impressive, healthy hair transformations.
